Explorations of identity, culture, and the subtle forces that shape how we see ourselves and the world around us.
Kristin writes essays on identity, culture, influence, fame, power, careers, womanhood, perception, and style, examining how these forces shape ambition, visibility, and public life. The work follows how presence and meaning take shape over time, often imperfectly, through choices that are aesthetic, strategic, and personal.
PRISM Ascend PR: 5 Ways It Elevated My Media Presence
As a celebrity entrepreneur, branding expert, and public relations professional with over 17 years of experience, I’ve learned that the power of media visibility is essential to business success. Over the years, I've enjoyed working with various brands, from small, bootstrapped businesses to Fortune 500 companies. Throughout my journey, I’ve realized one undeniable truth: the right PR strategy can be the difference between being a brand that’s noticed and forgotten. However, as the media landscape evolved, I knew I needed a framework to get me noticed and help me build long-term visibility and sustained media presence.
The Role of Social Media in My Journey to Celebrity Entrepreneur Status
Reflecting on the early days of my career—before I ran a bustling PR and branding agency, launched FemFounder, and considered the phrase “celebrity entrepreneur”—I realize just how transformative social media has been in my professional story. Building a personal brand and a thriving business from the ground up is no small feat, especially in a saturated digital marketplace. Yet platforms like Instagram and Pinterest have proved to be powerful catalysts, taking me from a relatively unknown PR consultant to a recognized industry figure.
Why I Stepped into the “Celebrity Entrepreneur” Spotlight
When I look back on my earliest days in business, I see a person who was determined, yes, but also profoundly hesitant about being visible. I wanted success and recognition for my work, but I believed that my reputation would build on its own if I just delivered exceptional results. There was a comfort in the shadows: focusing on my clients, refining my craft, and letting my accomplishments speak for themselves. But somewhere along the line, I realized I was doing my brand and my audience a disservice by staying so hidden. Stepping into the “celebrity entrepreneur” spotlight wasn’t an overnight transformation or a vanity play. It was a conscious choice—a turning point that expanded my reach, influence, and ultimately, my ability to help others.